Disney Ends 20th Century Fox Brand

Credit: Disney

It is officially the end of an era.

20th Century Fox, one of the most famous and recognized names in the entertainment industry, is officially a thing of the past. On Monday, the House of Mouse announced that it would rebrand one of its TV studios, 20th Century Fox Television, as 20th Television. The name change drops the words “Century” and “Fox.”

The move comes after Disney cut the Fox name from its 20th Century Fox film brand in the beginning of the year. Just last year, Disney closed a $71 billion deal to acquire Fox assets. Part of the deal was renaming the longtime studio as just 20th Century Studios.

Starting this fall, the new logo and graphics will appear on new episodes of 20th Television TV series. Older titles that have already aired before the rebrand will keep the former logo and name. The remaining assets from Fox such as the Fox Entertainment, Fox Sports and Fox News are still a part of Fox Corporation, and thus have no correlation with Disney.

Credit: Disney

Disney will also rebrand other TV studios; ABC Studios and ABC Signature Studios will become ABC Signature and Fox 21 Television Studios will become Touchstone Television. Both will receive with new graphics.

20th Century Fox was created in 1935 as part of a merger between Twentieth Century Pictures and Fox Films. The film studio is behind some of the most beloved and popular productions in Hollywood history. Titles such as Star Wars, Home Alone, and The Sound of Music were produced under 20th Century Fox, and as fans of the films may remember, the studio’s logo and recognizable music was synonymous to the start of a great film. The television studio also produced great works such as The Simpsons, How I met You Mother, and American Horror Story.

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